My buddy Bill had a problem. He’d met this girl at a friend’s rooftop thing in Williamsburg. Cute. Funny. The kind of woman who orders mezcal and actually knows why she likes it. They talked for two hours. She laughed at his jokes. She touched his arm. Twice. She even…
Knock knock. Who’s there? A nice guy. A nice guy who? A nice guy who bought her dinner, texted her good morning, and never heard back. See, even you forgot about him. I was 12 years old, overweight, zero confidence, and calling a girl named Kristine Palmari from the Yellow…
Honesty is the WORST policy. At least when it comes to dating. Or, to be blunt: when it comes to making a woman want you. Yet everyone from your mom to your therapist (and every well-meaning friend in between) has told you otherwise. Of course they did. Slogans about honesty…
When a girl gets a new message on Hinge, Bumble, or whatever app she's using, she doesn't see your full message. She sees a preview—just the first few characters that pop up in her notification or message list...
Most people start a Substack with a “Hey guys, thanks for being here!” post. I started mine by slamming a ledger shut. Because if you’re a man in 2025, you’ve been getting charged interest on your existence. I call it the Testicle Tax—the surcharge on confidence, the late fee on…
To be a single man these days comes with a hefty price. For the last 10 years or so, a debt has been imposed on heterosexual men that needs to be paid before any of us are allowed to exist amongst polite society—or, God forbid, attempt dating. It’s an invisible…
"You don’t seduce a beautiful woman by making her feel beautiful—you seduce her by making her feel unique." A mentor told me that; at the time, I didn’t fully get it. But looking back, it was exactly what I needed to hear.
“Change her mood, not her mind.” I heard that from the smartest guy I knew when it came to women one night at a dive bar in the East Village, condensing years of dating wisdom into six simple words. I nodded like I understood, but truth is, I didn’t have…
Let me break this down for you because most guys are handling tension all wrong… When a woman pulls back or goes cold, guys panic. Their gut instinct is to rush in and fix it, to get that closure, to smooth things over. They THINK they’re being proactive but all…
Let me start by telling you something uncomfortable: women test men. Yes, they do. Always have, always will. And no, it’s not because they’re manipulative...